Launch or Relaunch a SMS Marketing Program with GoGlobal in the United States, Canada, the United Kingdom, or Across the European Union
Go Global! develops and executes efficient SMS marketing programs
for North American and European mobile publishers, companies, and advertising agencies that want to test, launch, or rethink their SMS marketing program.
If you're a mobile software publisher that wants to generate sales off-deck, we can help you develop a test campaign or build direct-to-consumer infrastructure that's backed with an efficient sales program.
If you're a consumer products or services company or advertising agency interested in integrating a mobile component into your next campaign, we
know SMS marketing in your marketplace.
In the United States, United Kingdom, European Union? Want to try SMS marketing? We've helped some of the largest mobile companies develop and execute global strategies that helped them achieve their objectives,
efficiently.
Contact us using the form below for free advice, program development, and a no-cost quote.
Over the past few years it has become a legitimate advertising
channel. This is due to the fact that unlike email over the public internet,
carriers and operator monitor their own networks and have set guidelines and
best practices for the industry . The IAB (Interactive Advertising Bureau)
and the MMA (Mobile Mktg Association), as well, has established guidelines
and evangelizing the use of the channel for marketers. Mobile Marketing via
SMS has expanded rapidly in Europe, Asia, and now the United States as a new
channel to reach the consumer. It initially received negative media coverage
in many parts of Europe for being a new form of spam as some advertisers purchased
lists and sent unsolicited content to consumer's phones; however, as guidelines
are put in place by the mobile operators, it has become the most popular branch
of the Mobile Marketing industry with several 100 million advertising text
messages sent out every month in Europe alone. In North America the first
cross-carrier shortcode campaign was run by Labatt Brewing Company in 2002.
Over the past few years is has been increasingly popular as a new channel
to communicate to the consumer. Brands have begun to treat shortcodes as a
domain name allowing the consumer to text message the brand at an event, in
store and off any traditional media. Services typically run off a short code,
but sending text messages to an email address is another methodology. Short
codes are 5 or 6 digit numbers that have been assigned by all the mobile operators
in a given country for the use of brand campaign and other consumer services.
The operators vet every application before provisioning and monitor the service
to make sure it does not diverge from its original service description.
